Internally, Manulife has reportedly piloted GenAI “copilot” tools for employees, such as Microsoft 365 Copilot integrated with its internal knowledge bases. These tools help staff quickly draft emails, summarize lengthy policy documents, generate code for data analytics, and retrieve information from decades of archived records. For a global firm with thousands of employees, such productivity gains translate into significant time savings and more consistent client communications.
One of the most prominent applications of GenAI at Manulife is in customer support. By integrating GenAI-powered chatbots and virtual assistants, Manulife can provide instant, personalized responses to policyholder inquiries—ranging from claims status to coverage details. These tools leverage natural language processing to understand complex queries and generate human-like, context-aware answers, reducing wait times and freeing human agents for more nuanced cases. Early implementations suggest improved customer satisfaction scores and lower operational costs. manulife genai tools
GenAI tools also play a critical role in underwriting and claims management. Manulife has experimented with AI models that summarize medical records, extract relevant risk factors, and generate preliminary underwriting recommendations. Similarly, in claims processing, GenAI can parse unstructured documents (e.g., doctor’s notes, accident reports) and auto-populate claim forms, flagging anomalies for review. This not only accelerates turnaround times but also reduces manual errors—a key advantage in a regulatory environment that demands accuracy and transparency. One of the most prominent applications of GenAI